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Posts tagged ‘oldspice’

Latest Old Spice Parody Gets an A+

This week, the Internets have mostly been talking about Old Spice’s awesome advertising campaign. Actor Isaiah Mustafa’s take on the man that men want to be, women want to be with has had just about everyone trying their hands at it. From amateur bodybuilders, to overweight “comedians“, to tattooed “comedians”. Most of them just don’t get it.

The Harold B. Lee Library, part of the Brigham Young University in Utah, however, does. It’s cribbed the Old Spice from head to toe, for a campaign but it succeeds where others fail because it doesn’t deviate from the script. At all. (Obviously it’s written its own, B. Lee-friendly script, otherwise, where would we be? On an old donkey, I guess.)

Read the full article @FASTCOMPANY.

Old Spice Guy Makes Twitter Fan’s Marriage Proposal

oldspice

The Old Spice guy just took his YouTube (YouTube) campaign to a whole new level by proposing to a woman on behalf of one of his Twitter (Twitter) followers. The fan tweeted within hours that she’d agreed to marry him.

Yesterday, Old Spice started posting YouTube videos featuring the shirtless man from the popular TV commercials delivering personalized messages to fans on Twitter, Facebook (Facebook) and other websites. Regular fans got video responses, but the Old Spice guy also smartly targeted social media-savvy celebrities and bloggers to get the word out and achieve viral status.

A fan named Johannes S. Beals tweeted, “Can U Ask my girlfriend to marry me? Her name is Angela A. Hutt-Chamberlin” to Old Spice. The following video popped up on YouTube within an hour, and Old Spice tweeted it at Beals.

Read the full article @MASHABLE.